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Category Archives: Study Methods
February 1, 2012 | Nick Yee
Welcome to the Phase II data! In this article, we’ll provide an overview of the study methodology, the data collected, and how we plan to analyze the data.
Keep up to date with our release of findings via RSS or Twitter:
July 23, 2010 | Nick Yee
PlayOn 2.0 is a new longitudinal study of WoW players led by Nick Yee and Nic Ducheneaut at the Palo Alto Research Center (PARC). We hope to blog about many of our findings here. Read this article to find out more about what we’re up to and the overall design of the study itself.
Keep up to date with our release of findings via RSS or Twitter:
July 23, 2010 | Nick Yee
In this post, we go over the basic demographics of our participant pool to ground our findings. We also compare our demographics with known benchmarks from other studies.
Reliable, Scalable In-Game Data Collection
July 23, 2010 | Nic Ducheneaut
Our in-game data collection infrastructure leverages virtual machines and custom load-distribution software to optimize coverage across WoW’s 280 servers.